Spotify Discovery Mode FAQ

Last Updated: January 2026

Yes, eligible artists will be able to manage their Discovery Mode campaigns directly within the Spotify for Artists (S4A) platform. Venice is transitioning back to this self-serve model to give artists more control and visibility. Artists will be able to make campaign selections in S4A starting January 11th (and on the 11th of each month thereafter) for the February campaign cycle.

Are there any changes to track eligibility or Discovery Mode contexts?

No, there are no changes to track eligibility criteria or Discovery Mode contexts between the two platforms. However, in the S4A platform, only artists that meet the artist-level eligibility criteria will be able to set up campaigns. For the previous DM for Licensors platform, there was only a song-level eligibility criteria.

Can I opt in a track that does not appear on the eligible tracks list? 

No, eligible tracks are automatically identified by Spotify based on their criteria. Tracks that do not appear on the list cannot be manually requested to be included.

Can I change a campaign track selection after the cut-off date?

No, once the campaign selection cut-off date has passed in S4A, selections cannot be changed for the current campaign cycle.

Can I change a campaign track selection once a campaign is active?

No, once campaigns are authorized and active they may not be changed.

Where may I see my Discovery Mode campaign data?

Artists are able to view performance reports in S4A for any campaigns they created via S4A prior to the 2024 move to the Licensor platform. Going forward with the S4A self-serve model, performance reports on enrolled Venice content will resume in S4A (at the artist-team level). Please note that Spotify cannot backfill performance data from the DM for Licensors campaigns (2024–2025) into S4A.

Is my track / album eligible for Discovery Mode?

If you track meets the Spotify Discovery Mode contexts criteria at the time the latest track eligibility scan is run by Spotify it will be automatically be eligible for selection in the Venice platform.

When may I begin making selections for next month’s Discovery Mode?

Eligible artists will be able to make their Discovery Mode campaign selections directly in S4A starting on the 11th of each month.

Can I automatically opt-in all eligible tracks each month?

No, however you are welcome to manually opt-in all tracks each month if you wish. Automatic opt-in all tracks is not a recommended strategy. Marketing campaign elections should be routinely reviewed and adjusted based on campaign performance to ensure you are optimizing your growth goals.

What happens if I miss the campaign selection cut-off period?

Your previously eligible tracks will be opted-in the the following month’s Discovery Mode campaign.

Will my current enrolled songs carry over after the migration to S4A?

No, any songs currently enrolled in your Venice Discovery Mode campaign will not carry over into artists’ S4A campaigns after the migration. Artists will need to make new selections directly in S4A starting January 11th.